Business Telegraph

The Entrepreneurs

A Thrilling Flavour of Smoke, Spin and Drag Racing No Excuses by Paul Sera's Radial Life

  • Written by Ryan Jones


Drag racing is a raw and exciting experience that ignites thrill in the hearts and mind of viewers, especially to the racers behind the wheel.

Those wheel-spinning starts, the smell of burning rubber and high revving engines, it all makes up a sweet treat for every motorhead. But the events come at a price and keep the organisers on their toes.

In this post, we are talking about a huge drag racing event organised by Paul Sera’s Radial Life, and its name is No Excuses. Let us gear up and move forward to know more about it.

What is Radial Life?

Radial Life is a top-quality automotive merchandise range with a wide variety of clothing options to choose from. Whether you need some cool drag theme t-shirts or other driving accessories, at Radial Life, you can find it all.

But is that all? Certainly not! Apart from being a growing automotive clothing brand, Radial Life also aims at bringing exciting drag racing, events and shows to Australia, and the No Excuses series is the stepping stone towards that goal.

How Did It Start?

No Excuses is a thrill-packed drag race event organised by Paul Sera, under his brand name Radial Life. The two chapters of this event have welcomed car enthusiasts and racing professionals from parts of Australia, thrash it out for the top spot, prize money and bragging rights.

But! But! But! Paul Sera is an IT veteran with in-depth knowledge and experience around digital marketing. So, how did supercars cross his paths?

Well, growing up with a brother and father who loved cars, Paul had the chance to learn about things on wheels. This gave birth to an undying passion for motors, giving him opportunities to race against some of the finest and popular racing legends of the present day.

And well, where there is passion, there can be a way. Along with his IT efforts, Paul knew how he could make it big in the automotive industry as well, and so, the magic is in progress.

Event Details: No Excuses 1

On the first day of December in 2018, the Saturday was made perfect with a number of racers and drag enthusiasts gathering up.

The event was held at the Ballarat Airport and had different classes based on the tyre size. For a better understanding, have a look at the classification:
  • R235 (For cars running up to a 235 Radial)
  • R275 (For cars running up to a 275 Radial)
  • R325 (For cars running up to a 325 Radial)

Event Details: No Excuses 2

After the success of the first event No Excuses 1, Radial Life came up with another chapter. This was No Excuses 2, and it took place on 22nd February 2020. Yes, that’s recent. For a better idea, here are the different classes for participation.


  • R235 (For cars running up to a 235 Radial)
  • R275 (For cars running up to a 275 Radial)
  • R325 (For cars running up to a 325 Radial)


Final words

Having an extensive history with computers and cars, Paul Sera has grown up honing his skills in both arenas. This is what has enabled him to be a self-employed IT professional managing and owning his IT company NextGen Digital, and harnessing his love for supercars, drag races and all things automotive.

Entrepreneurs & Leaders

Top 6 Tips for Securing Your Business Property

Businesses, especially small enterprises, are a very tempting target for vandalism and theft. Imagine the sheer fr...

Tax Paradise For The Gambling Industry

Death and taxes. Few things are more certain than these two. Whoever is making money and however they are doing it...

The Convenience of Installing Commercial Lifts

Buildings often have more than two or three floors and for easier movement between floors for both people and good...

What is Steel Angle?

Steel angle is a basic type of roll-formed steel, molded by bending a single angle in a chunk of hot-rolled carbon s...

7 Reasons To Choose Aluminium Deck Railing

When it comes to choosing materials for your house, you want the best possible materials. Durability, affordabilit...

How Startups Can Stay Competitive in The Digital Age With Intelligent Automation

It's no secret that startups are struggling in a highly competitive and overcrowded market. The main reason is tha...

5 Ways Influencers Get Famous

So, what are the best ways to get famous online? The question of how influencers like Cole Sprouse, Bitconnect guy...

New Coffetek M5 Vitro Delicious drinks with fresh milk

Coffetek has announced its new automatic M5 Vitro coffee machine, the latest development in the successful Vitro s...

Solar panels: how to save the planet while saving money

The planet needs as much help as possible. Pollution emissions, accumulated waste, and the negative impact of our ...

TradingCrypto Launches a New Website for Crypto Trading

TradingCrypto has recently announced the launching of a new platform, where retail traders have the unique opportunity...

5 Tips for Taking Your Startup's Sustainability to the Next Level

In the past several years, companies have become more prudent when it comes to eco-friendly initiatives, especiall...

Economy to Bounce Back in 2021 - Is Your Business Ready for It?

Here’s a bit of much needed good news: According to many financial experts, things are getting back on track in 2021. It...

Quick SEO: How To Develop an SEO Strategy

Having an effective SEO (Search Engine Optimisation) strategy in place is paramount to the success of your website or ...

Top SEO Mistakes You Can Make

When it comes to SEO, there are many things that you need to know. You can do things the right way or you can do thing...

4 Amazing Tricks To Capturing Awesome Birthday Photos

Birthdays are among the special days in everyone’s life. The day comes with a package of fun. From blowing the can...

4 Excellent Tricks For Winning A Work Compensation Case

Did you suffer an injury at the workplace? While a workplace has different safety measures, it is not immune. Work...

4 Master Key Tips To Becoming A BJJ Champion

Are you a BJJ enthusiast? Brazilian Jiu-Jitsu or BJJ is an amazing art for enhancing your strength and self-defens...

4 Little-Known Secrets For Picking Amazing Furniture For Your New House

Furniture is a life breather in any room. After acquiring your new house, your next role is to bring in some furni...

4 Notable Signs Of A Burst In Your Supply Pipes

You get to your kitchen or toilet and notice that the walls are wet. Your carpet is also getting soaked. Every poi...

4 Proven Solutions To Common Plumbing Leaks

No doubt a leakage in your plumb system can give you sleepless nights. When you think about the possible damages a...

4 Reasons Why The State Of Your Barber Shop Chairs Matter

Do you run a barbershop? Cutting people’s hair is your passion. You enjoy giving your customers a superb look thro...

4 Ways To Enjoy Your Beach Holiday

Are you bored while on your beach holiday? Maybe you always have an active schedule. You are always running up and...

How To Save Your Outdoor Drains From Clogging

Do you have a bad smell in your home? Or is it sink taking forever to drain? These elements are a sign of a cloggi...

Why Are Concrete Driveways A Good Idea For Your New Property?

Are you building or remodeling your driveways? One of the things to consider is the material to use on this projec...

Writers Wanted


News Co Media

Content & Technology Connecting Global Audiences

More Information - Less Opinion