Men's Weekly

.

Business Telegraph

.

With new brand proposition "Inspiration Ahead", OPPO boosts the morale of Roland-Garros 2022

  • Written by Telegraph Magazine

Under the theme of “Inspiration Ahead”, OPPO introduces stunning Inspirational Light activation to underpin Roland-Garros tournament 2022.

PARIS, FRANCE - Media OutReach - 2 June 2022 - With the new brand proposition: Inspiration Ahead, OPPO, the premium partner of Roland-Garros 2022, unveils the stunning Inspirational Light campaign.

Capturing the passion for the sport, inspiring messages were beamed from global tennis fans onto the world-famous red clay court.

OPPO: Premium Partner of Roland-Garros 2022
OPPO: Premium Partner of Roland-Garros 2022

"Inspiration Ahead means showing confidence and poise when we are moving forward. It encourages us to remain resolved and graceful as we brave the storm and break the stagnation. Participating in sporting events is fantastic for OPPO to convey the mutually inspirational spirit and communicate OPPO's technology innovation experience with our global users," announced William Liu, OPPO's Vice President and President of Global Marketing.


OPPO, as the premium partner for the 4th consecutive year, hopes to bring tennis fans' inspiration with its advanced imaging technology to witness, capture and share the heart-stopping moments on the court.

Caption
Caption


"Inspirational Light" Shot on OPPO Find X5 Pro

Galvanising the global support for this year's tennis stars, OPPO launched the Inspirational Light campaign, where global tennis fans were encouraged to share messages of support, which were then used to create striking yet beautiful light painting imagery showcased on the red clay court on each night of the tournament. At the end of each night match, when the stadium's lights were turned off, OPPO's expert light painting crew 'painted' the fans' best comments using OPPO's Find X5 Pro's low-light photography mode. The stunning visuals were captured by OPPO Find X5 Pro, with photos and videos posted across social media.

Thanks to its advanced imaging system, the newest cutting-edge flagship from the brand, the OPPO Find X5 Pro, is the perfect handset for tennis fans to capture true-to-life content of their favourite tennis players. Powered by the OPPO's self-designed MariSilicon X imaging NPU, Find X5 Pro brings the industry-recognized imaging capabilities, enabling tennis fans to capture 4K Ultra Night video and captivating photography of the tennis tournament.

The handset's Wide-angle camera also features a first-of-its-kind Five-axis OIS system, which improves with every use to counter handshake, reduce noise and sharpen scenes – guaranteeing tennis fans perfect clarity and sharp shots.

Through Inspiration Ahead, OPPO strives to inspire its global users to push the limits to achieve success. The brand is bringing to the forefront technology that delivers a step-change to exemplify the dynamic and exhilarating experiences found only in this elite competition. To learn more about the Inspiration Ahead activities taking place at Roland Garros, click here.

To learn more about the OPPO Find X5 Pro, click here.


About OPPO

OPPO is a leading global smart device brand. Since the launch of its first mobile phone - "Smiley Face" - in 2008, OPPO has been in relentless pursuit of the perfect synergy of aesthetic satisfaction and innovative technology. Today, OPPO provides a wide range of smart devices spearheaded by the Find X and Reno series. Beyond devices, OPPO also provides its users with ColorOS operating system and internet services such as OPPO Cloud and OPPO+. OPPO has footprints in more than 50 countries and regions, with more than 40,000 employees dedicated to creating a better life for customers around the world.

#OPPO

Entrepreneurs & Leaders

A Step-by-Step Guide on How to Open Company in Poland

Poland continues to be a highly attractive destination for global entrepreneurs seeking new opportunities within the E...

What Sets a Top Commercial Plasterer Contractor Apart in Melbourne’s Competitive Market

Melbourne’s commercial construction scene moves fast. Whether it is a retail space on Chapel Street, a high-rise offic...

Justice for Workplace Injuries: How to Find the Best Compensation Lawyer

Finding an experienced compensation attorney who focuses on workplace injury claims is one of the most crucial actions...

Overcoming Internal Resistance to Adopting Headless CMS

Like any technological shift in an organization, there is always internal resistance to be mitigated. Transitioning to...

Understanding Australian Electrical Compliance: Key to Workplace Safety

In Australia, workplace safety is a priority, particularly when dealing with electrical systems. Adherence to Australi...

How Mobile Mechanics in Sydney Are Transforming the Lives of Busy Professionals

In a fast-paced city like Sydney, where every hour counts, finding time for car maintenance can be a challenge. For bu...

Beyond the Marker: How Modern Whiteboards Drive Team Collaboration

Collaboration in the workplace has undergone a transformation. With the rise of hybrid work models, agile project mana...

Essential Strata Insurance Services Every Multi-Owner Building Must Get Right

When multiple parties share ownership in a property, ensuring its longevity and protection demands more than just good...

Global Content Delivery with Headless CMS and Edge Networks

As the world gets more interconnected every day, businesses with international audiences now demand rapid, consistent...